Last updated: September 13, 2025

This Privacy Policy explains how askanna (“Company”, “we”, “us”, or “our”) collects, uses, and protects your personal information when you use our website https://askanna.tech and related services (the “Service”).

We are committed to protecting your privacy and ensuring compliance with the General Data Protection Regulation (GDPR) and other applicable data protection laws.

1. Who We Are

askanna is a go-to-market advisory and training company helping B2B tech startups expand internationally.

- Data Controller: askanna

- Email: [email protected]

2. What Data We Collect

We collect and process the following types of data:

Personal Data you provide directly:

- Name, email address, company name (e.g. when joining a waitlist, subscribing to the newsletter, or filling in the contact form).

Usage Data (collected automatically):

- IP address, browser type, device information, pages visited, time spent on site, and similar technical data.

Cookies and tracking technologies:

- We use cookies to improve site functionality, analyze traffic, and personalize content. Non-essential cookies (analytics, marketing) are only used with your consent.

3. Legal Bases for Processing

We process your personal data under the following GDPR legal bases:

- Consent (Article 6(1)(a)): when you sign up for newsletters, quizzes, or waitlists.

- Contract (Article 6(1)(b)): when we provide services you request.

- Legal obligation (Article 6(1)(c)): where required by law.

- Legitimate interests (Article 6(1)(f)): to improve our services, maintain security, and grow our business — provided these interests are not overridden by your rights.

4. How We Use Your Data

We use your data to:

- Provide and improve the Service.

- Communicate with you (e.g. newsletters, resources, waitlist updates).

- Analyze site usage and performance.

- Manage requests, inquiries, or contracts.

- Comply with legal obligations.

We do not sell your data to third parties.

5. Sharing Your Data

We may share your data with trusted service providers who support our business (e.g. email providers, analytics tools, CRM platforms). These providers act as processors and are bound by GDPR obligations.

If data is transferred outside the EU/EEA, we ensure adequate safeguards (such as EU Standard Contractual Clauses).

6. Data Retention

We keep your personal data only as long as necessary for the purposes described here, or as required by law. Usage Data is generally retained for shorter periods, unless needed for security or service improvements.

7. Your GDPR Rights

As an individual in the EU/EEA, you have the right to:

- Access your personal data.

- Correct or update inaccurate data.

- Request erasure (“right to be forgotten”).

- Restrict or object to processing.

- Request data portability.

- Withdraw consent at any time (without affecting prior lawful processing).

- Lodge a complaint with a supervisory authority (in France: CNIL – Commission Nationale de l'Informatique et des Libertés).

To exercise these rights, contact us at [email protected].

8. Cookies

We use both essential cookies (for site functionality) and optional cookies (analytics, marketing).

- Essential cookies: required for the site to work.

- Analytics cookies: help us understand how visitors use the site.

- Marketing cookies: used to personalize content or track engagement.

You can manage cookie preferences at any time via our cookie banner or your browser settings.

9. Security

We take appropriate technical and organizational measures to protect your personal data. However, no method of transmission over the Internet or storage system is 100% secure.

10. Children’s Privacy

Our Service is not directed at children under 13. We do not knowingly collect data from children. If you believe we have, please contact us so we can delete it.

11. Updates to this Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised “Last updated” date.

12. Contact Us

If you have questions or concerns about this Privacy Policy or how we handle your data:

- Email: [email protected]

- Website: https://askanna.tech/contact